What’s the Beef About Beef?

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3:30 - 5:00 p.m. MDT

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What’s the Beef About Beef?

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As consumers wander through the grocery store purchasing their food items, they are faced with thousands of decisions. Today, as the quality and choice of goods in our food stores continue to increase, so does the complexity of our choices.

This webinar will engage a panel of experts to help answer some of the most common consumer questions about one of Canada’s biggest agri-food products: beef. We will dispel some myths and bring some science and facts to the table and hopefully make your grocery shopping a little easier. We will also take you on a tour of a few parts of the complex beef industry supply chain.

There is no cost to register. The webinar will be hosted via Zoom. Please feel free to share this invitation with others that may be interested.

This webinar is hosted in partnership with The School of Public Policy’s Simpson Centre for Agricultural and Food Innovation and Public Education and the Faculty of Veterinary Medicine, University of Calgary.

Contact us at sppcomm@ucalgary.ca with any questions.